CASELAB
By Solis Media
What is CASELAB?
CASELAB is a monthly marketing competition designed for students and emerging professionals.
Each month, participants receive a real-world marketing brief from a real business and compete to create the strongest campaign solution. Submissions are reviewed by Solis Media, and one winning campaign is selected.
Participants gain portfolio-ready experience.
The winning submission earns a $100 Amazon gift card and recognition.
Businesses receive fresh marketing ideas at no cost.
CASELAB is real-world experience
powered by Solis Media.
How It Works
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Each month, CASELAB releases a real-world marketing brief from a real business. Review the objectives, audience, constraints, and provided assets to understand the challenge.
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If you plan to participate, register at the bottom of the case using a valid school email address. Registration confirms your entry and allows CASELAB to send important updates, clarifications, and deadline reminders.
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Develop your campaign solution based on the brief. This may include strategy, creative concepts, copy, visuals, and execution planning. Just as you would in a professional marketing environment.
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Upload your completed campaign before the deadline. Submissions are typically provided as a single PDF, with optional links to supporting assets.
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The Solis Media team reviews all submissions and evaluates them based on strategy, creativity, clarity, and real-world viability.
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One winning submission is selected each month. The winner receives a $100 Amazon gift card, public recognition, and a verified, portfolio-ready CASELAB win.